The Slow Revolt: Why Kenyans Are Quietly Abandoning Safaricom
For more than two decades, Safaricom has occupied a position most companies can only dream of. It is not merely Kenya's largest telecommunications company. It is a national institution. Its network reaches places government services often struggle to reach. Its M-Pesa platform—the world's first massively successful mobile phone-based money transfer service—transformed how money moves across the country. Its annual results command more attention than those of many listed companies combined. For millions of Kenyans, owning a Safaricom line has long been less of a choice and more of a necessity. Yet beneath the surface, something appears to be changing. The shift is subtle. There are no dramatic protests. No boycott campaigns. No angry crowds gathering outside Safaricom House. Instead, there is a quiet migration taking place. One by one, customer by customer, an increasing number of Kenyans are beginning to ask a question that would have sounded absurd a decade ago: "Do I rea...
